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Forrester: Chief Customer Officers Still Facing Uphill Battle

Forty-seven percent of chief customer officers (CCOs), identified by Forrester in its eighth annual CCO evaluation, work at firms with $1B or more in annual revenue. Thirty-one of these large firms are S&P 500 companies, which means that more than 6 percent of firms on that index now have a CCO in place. Sounds like [...]

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