The midyear update to the Annual U.S. Local Media Forecast (2012-2017) from BIA/Kelsey projects total U.S. local media ad revenues to grow from $132.9 billion in 2013 to $151.5 billion in 2017, representing a 2.8 percent compound annual growth rate, growing faster than the firm originally forecast earlier this year. Faster growth in online/digital advertising [...]
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